Vision
We aspire to be recognized as the world first class provider of insulation solutions, By adding value to our regional as well as worldwide customers and shareholders, and with the continuous support of our committed and innovative working team, we aim to become the company that clients are eager to work with, employees are proud to work for, shareholders are satisfied to invest in and above all, stakeholders are appreciating its social role.
Mission
Our mission is to develop and market thermal and acoustical insulation solutions.
By attaining our customers' quality satisfaction, we shall not only protect our environment but also save energy.
While doing so, we offer our employees a platform where they can learn, innovate and achieve sustainable profitable growth.
We shall always ensure to comply with the highest, most ethical, environment-friendly and safety standards.
Values
Leadership
Integrated along with the Company’s strategy by including both operational and organizational aspects to meet the exact needs of any specific Market.

People
The core value of People is our greatest asset. By recognizing the essential importance of people to the success of our business accordingly, we are aiming to be the preferred company to work with. In return, we will develop people to have passion to excel.

Ethics
Maintaining the professional and ethical conduct, not only among our team, but also with our society and stakeholders.

Constructive Partnership
Believe that we, to our customers, are partners rather than sellers; and we believe that we are a proactive member in the society.

Excellence
Not only in product but through the services rendered, through research and through development.

Care for Environment
Being a participant in the energetic process of getting individuals and organizations fully and willingly committed to the idea of insulation, to protect the environment and save energy whilst having commonly held human values.